During the past several years social media has changed the way real estate agents used to work, they used to get in contacts with customer through yellow pages and direct mail to be successful in the property industry.
With the development of property market around the world, marketing and promotion through social media has become a norm and trend with reference to customer preferences with which they are able to change the market as per their desired needs and requirements.
Finding the right kind of property in Delhi, through online resources is very easier and comfortable for the customers, as real estate agents are investing a lot of money on the marketing and promotion of their properties on social media.
Tips to use social media in property market
Here are several tips that can help real estate agent to grow by utilizing these tools and techniques to increase their presence on social media.
- Listening to the feedback
It is one of the best advantages for the real estate agents as they are in a position to listen to the feedback received from the customers. It is very important to listen to the feedback and acknowledge it, as it leads towards improvement in the working style of real estate agent if the feedback is worthwhile.
- Don’t push the customer to like your page and follow you
Real estate agents shall keep in their minds to have made sure that they are not pushing the customers to like their face book, as they feel they are forcing them to show their interest in their business activity, although customers are not interested in it.
To develop the customer’s interests it is very important for the real estate agents to guide the customer by providing valuable information pertaining to the lists of properties on the face book page to which customer response to the properties increases.
- Information shall be authentic
It is very important that information real estate agents are providing to the customers shall be authentic and accurate with respect to customers thrust which is build up naturally with the passage of time. It is quite common that real estate agents don’t make efforts in taking original picture of the housing project they are going to start out.
In fact they copy paste the pictures which are available online, to have posts on their face book page or tweets them to reach their prospective customers to which they are instigated and interested to purchase the property.